Finding a skin care product that gives your skin adequate moisturisation, without having to compromise on your fairness/glow can be challenging. Now with new Fair and Lovely moisturising fairness face lotion get the best of both worlds – it’s moisturising formula is enriched with essential oils and advanced multivitamins that goes deep into your skin to give you 24hr moisturisation and promises your skin glowing fairness even in harsh winters. This comes in a simple light-weight bottle from which the product can be easily squeezed out. The white lotion has a non-greasy, thick consistency which gets easily absorbed into your skin, giving you a non-sticky look. Its rich moisturising formula has been clinically proven to improve the skin’s natural hydration level with continuous use. Now don’t let dry skin come in the way of your fairness. Get the 2-in-1 benefit of deep moisturisation and glowing fairness with new Fair and Lovely moisturising face lotion. Since 1975, Fair and Lovely has been a pioneer in safe and efficacious skin lightening – democratizing face care for millions of Indian women and becoming the largest face brands in India.