A man’s hair is the biggest giveaway (a visiting card) to his character and craft. That's why the new Brylcreem Dri-Damage Protect Styling Gel, from the makers of the most iconic hair grooming products across the world is enriched with the perfect blend of rich ingredients such as Glycerol that moisturizes and gives you 24 HR. Wet Look, moisturization and flexible hold, reducing damage due to dryness.